Hyundai

HyundaiUSA

Transformed HyundaiUSA.com into a seamless digital showroom, creating an engaging and hassle-free car shopping experience. Extensive research into customer behavior revealed their preference for searching specific car models rather than solely focusing on brands. As a result, we designed each car model's page as a dedicated standalone landing page, treating Google as the first step in the car-buying journey.

Website
E-Commerce
UI + UX Design
Interactive

Vehicle
Landing Pages

I designed landing pages for 12 different vehicle models, each highlighting their unique strengths and standout features. The content hierarchy on each page was tailored to showcase the best feature of the corresponding model.

New Thinking

While other car brand sites are fixated solely on showcasing cars, we have gone a step further by creating a new section, "New Thinking," on our site that delves deeper into the essence of Hyundai. Experience a symphony of innovation, sustainability, and daring design as we revolutionize the automotive landscape. Step into a realm where beauty transcends expectations, unveiling what truly sets the brand apart from the rest.